Our Story
Built for the gap Nevada left open.
The C.A.R.E. Project didn't begin as a business idea. It began as a clinical observation — that thousands of Nevada youth were falling through the cracks of a broken mental health system, and that the tools to help them already existed.
The Problem
Nevada's youth mental health crisis.
Nevada ranks last in the nation — 51st out of 51 — in youth mental health access and the availability of psychiatric services. That's not a statistic. That's a reality that shows up in emergency rooms, school hallways, and family living rooms across Las Vegas every single day.
23.5% of Nevada youth ages 12–17 experienced a major depressive episode in the past year. More than double the national average. 73% of them never received treatment. Not because their parents didn't care — but because the right care wasn't available, wasn't accessible, or didn't look like anything a teenager would voluntarily walk into.
nationally in youth mental health access
Mental Health America, 2024of Nevada youth experienced major depression — 2× national average
News3LV, 2024never received treatment
Nevada Behavioral Health Epidemiologic Profile, 2024The Vision
What if therapy met youth where they actually are?
Dr. Michelle Giddings-White spent 26 years watching the same pattern repeat: youth disengage from traditional talk therapy. They sit in a chair, they're asked how they feel, they say "fine," and they stop coming back. Not because therapy doesn't work — but because that format doesn't work for them.
The C.A.R.E. Project was built on a different premise: that clinical outcomes and genuine youth engagement are not in conflict. That a teenager who chooses to come back every week — because the environment is creative, because they feel seen, because something is actually happening in the room — makes faster, more durable progress than one who attends under obligation.
Every room, every modality, every clinician at The C.A.R.E. Project is designed around that premise.
Our Name
Every letter is a commitment.
Cognitive
Cognitive rehabilitation through structured expressive arts
Arts
Arts-based modalities with clinical intentionality
Rehabilitation
Rehabilitation of executive function, emotional regulation, and interpersonal skills
Education
Education of the whole child — neurobiological, emotional, and social
How We're Different
This is not traditional outpatient therapy.
Traditional Outpatient
The C.A.R.E. Project
Ready to see the difference in person?
Schedule a free 20-minute consultation. We'll answer your questions and help you understand whether C.A.R.E. is the right fit for your child.
Schedule a Free Consultation